Crafting Your Message

#5 Alliteration

Alliteration is the repetition of a sound in the first syllable of each phrase. The move title “The Fast and The Furious” is a good example of alliteration. The alliteration occurs in the /f/ sound which begins both fast and furious.

More examples:

There are four things which separate successful people from unsuccessful people, determination, diligence, drive, and desire.
Our product is simple and safe to use.
Certain rhetorical devices like alliteration and the rule of 3 can be used together to create maximal impact.
Great public speakers are cool, calm, and confident!

Amber Victoria

Language acquisition and development has always fascinated me which was why I pursued a career in language teaching. For the past 10 years I have pursued my passion in the research and the development of effective language learning programs and material design.
My 18 years of experience in the EFL industry, working with a wide variety of different industries and with an extremely diverse student base, has provided me with valuable knowledge of how companies within specific industries operate and the communication skills needed by their employees. This has assisted me greatly in developing programs and materials that suit specific company needs and individual learning styles.

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