Some people say the introduction is the most important part of a presentation, it’s where you make your first impression. Others say it’s the main body because that’s where the ‘meat’ of your presentation is. Others argue that it is the conclusion because that’s the last thing your audience hears before it’s all over.

So, which part is really the most important?

Before deciding which part is the most important, let’s look at how many parts there really are. Above we mentioned 3, but actually there are 4. The missing Part 4 is ‘Question and Answer’.

Imagine that the four parts of your presentation are like body parts. The introduction is your head, the main body your heart, the conclusion your stomach, and the Q and A our legs.

Could you function properly without any of these body parts? Of course not, and neither can your presentation.
Each part of your presentation is of equal importance because it has a different function.

You should use the 4 parts of your presentation to guide your audience and reinforce your message.


Outline what your message is going to be.

The introduction has five important responsibilities: get the audience’s attention, introduce the topic, explain its relevance to the audience, explain the purpose and the value, and outline the main points.

By the end of the introduction, your audience will have a road map that will guide them through your presentation

Explain your message

The main body of your presentation is where all you develop your main points and convey your message to the audience.

Highlight your message

The conclusion allows you to highlight the most important parts of your audience, and tell your audience how to follow up on your audience.
It’s like a ‘goody bag’ for your audience to take home with them.

Clarify your message

Your audience will come to your presentation with different levels of understanding and will assimilate your message in different ways. Q and A allows them to ask for clarification where necessary
Because each part of your presentation has a special function and is important, each part needs to be planned and constructed carefully.

More Short Blog Posts about Presentation Skills

#PresentationSkills : 10 Secrets to Confident Delivery

#PresentationSkills : A Mechanical Task or an Art?

#PresentationSkills : Start With the Conlusion

#PresentationSkills : Body Language

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