The Sandwich Formula
Now that you have created your map, it’s time to make sandwiches. Each section of your main body should be turned into a sandwich.
In a sandwich you have two pieces of bread. One at the top, and one at the bottom. These pieces of bread hold all the delicious filling inside your sandwich.
In your presentation your sandwich looks like this:
The Top Slice of Bread
The top slice of bread is a powerful introductory statement which introduces you sub-topic to the audience and prepares them for your message.
The Delicious Filling
The delicious filling of the sandwich is all your supporting points, the detailed information you want to provide your audience with about your subtopic.
The Bottom Slice of Bread
The bottom slice of bread is a powerful summary statement which closes this section of your presentation, gives the audience an important piece of information to take away with them, and gets them ready for the next section of your presentation
Here is an example sandwich based on the content map in our article Initial Planning
Powerful Introductory Statement
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Powerful Summary Statement
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Once you have created your sandwiches you have actually created the mini speeches for your main body. Now your main body is organized, clear, and concise.
At the ‘sandwich stage’ don’t worry too much about your grammar or your choice of vocabulary. Just concentrate on your message, get it down on paper. In the next article we will start the process of polishing your mini speeches – this is where we review things like grammar and vocabulary.
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